Serious segmentation is not a mere snapshot of the market. It plots and overlays multiple layers: data on strategic human ...

Segmenting your market means selling to a specific target audience or audiences using one of several different methods. One of these methods, known as a differentiated segmentation strategy, is to ...

The 2016 US presidential election is perhaps the biggest and most public failure of segmentation models in recent memory. Most models not only predicted Hillary Clinton's victory by a comfortable ...

The authors do not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and have disclosed no relevant affiliations beyond their ...

Colour image segmentation techniques form a cornerstone in modern image processing, enabling the partitioning of digital images into distinct, meaningful regions. By utilising colour information ...

The iGaming sector operates under continuous pressure from regulatory changes, rising acquisition costs and increasing ...