While modern trade contributes around 12-15% to FMCG sales ... The company has been pushing small, medium and large packs of all its products into q-commerce to take advantage of the boom.

Traditional trade continued to perform well with rural and urban growing in tandem. E-Commerce maintained its accelerated growth trajectory, while Modern Trade could only recover partially as ...

With fragmented systems, high fees, and long settlement cycles, traditional payments lag modern ... security in trade finance, providing much-needed safeguards for Small and Medium Enterprises ...