If you thought the McDonald’s logo was an abstract rendering of two massive, bendy French fries dipped into a pool of sweet, tangy ketchup, it's not a bad guess—but the logo colors actually have ...

After all, we would recognize that iconic red label (or maybe even that Coca-Cola yellow cap) anywhere. But why did the company choose this shade for its logo in the first place? And once you ...

Aerial photographs of a giant Little Caesar being painted on the roof of Detroit's new $862-million arena where early renderings had the Red Wings logo are stirring controversy on social media.

Tiger Woods has hit a roadblock to trademarking the logo for his Sun Day Red apparel brand. Puma filed a notice of opposition with the U.S. Patent and Trademark Office on Jan. 2 arguing that Sun ...

Verizon Communications Inc.-- known in wireless industry circles as “Big Red” because of its bright red company stamp -- is rebranding itself with a new black and white logo that has a simple ...

Its name bears resemblance to the iconic red outfit of the ace golfer on Sunday and even its logo has a story. According to the brand's official website, the logo is an obvious nod to Woods ...

Footwear giant Puma filed a last-minute notice of opposition against Tiger Woods' logos tied to his Sun Day Red brand, according to a filing last week. The German sneaker and apparel company says ...