AI tools for PPC, AI search, and social campaigns: What’s worth using now

The tools driving creative, workflow automation, and search visibility in performance marketing – plus guidance for choosing ...

How Sophia Deluz-Bhan Scaled Search Atlas from $2M to $30M ARR

Sophia Deluz-Bhan, COO and co-founder of Search Atlas Group, has scaled the AI-powered search marketing company from $2M to ...

From Organic Search To AI Answers: How To Redesign SEO Content Workflows

Answer-driven results are redefining what visibility means and demanding a more strategic approach to content and brand ...
Reuters

Adobe bolsters AI marketing tools with $1.9 billion Semrush buy

Nov 19 (Reuters) - Adobe (ADBE.O), opens new tab will acquire software platform Semrush (SEMR.N), opens new tab for $1.9 billion, the companies said on Wednesday, as the Photoshop maker looks to ...
IEEE

From Search Engines to Action Engines

Abstract: With generative artificial intelligence (AI), there is progress in moving from search results to AI-generated answers that synthesize and summarize content. Research on AI agents and ...