News

PR, marketing, and advertising are often lumped together, but each plays a distinct role in growth. Here’s how ambitious ...
Fast Company Executive Board member Renee Horne highlights how Chase Auto utilizes a 360-degree strategy, leveraging its ...
This marketing mix forms the core tactical toolbox for bringing positioning ... Armed with customer insights, companies design integrated offerings (products, services, experiences, ideas) providing ...
John’s expertise lies in his ability to build brands and drive revenue through integrated campaigns across the marketing mix and through retail and e-commerce channels. He excels at creating ...
AdvoCare International, LLC, a health and wellness consumer packaged goods (CPG) company, is proud to welcome John Peirano to the AdvoCare team as Vice President of Integrated Marketing.
This IPL season, we will be having an integrated marketing mix that will focus on showcasing key brands, including the Grand Vitara, FRONX, Swift, and True Value - India’s most trusted pre-owned ...
GroupM's Mindshare China has successfully won Hisense Visual's 2025 IP integrated marketing business after an intensive multi-agency pitch. The news was announced by GroupM on LinkedIn.
Here, Live Nation APAC integrated marketing director Erica Valenti unpacks the key learnings and takeaways exclusively for Marketing Mag. As the true digital natives, Gen Z has faced an evolving world ...
(20 Credits) Global Fashion Branding: Communications will develop your understanding of integrated marketing communications and public relations in the fashion industry. You will use the components of ...
Chinese TV brand Hisense Visual has granted its 2025 IP integrated marketing business to GroupM’s agency Mindshare China following a competitive pitch in January 2025. The appointment will last ...
The entry into Malaysia follows Viddsee's recent launch into Thailand, signaling the company's growing footprint in the region and its commitment to offering integrated marketing solutions across ...