On this MadTech Podcast travel special, ExchangeWire editor Aimee Newell Tarín is joined by research lead Mat Broughton and ...

Zefr remains committed to helping advertisers navigate the complexities of online content adjacency. As social media ...

Equativ has expanded its global operations into Japan, the world’s fourth-largest digital ad spend market, marking a ...

Though not all poorly-timed or irrelevant ads are a matter of life and death, often they can lead to mistrust and ...

ITV Investors Back M&A Talks; Netflix set to Enter Race for Live F1 Rights; OpenAI Makes Super Bowl Debut with $14m Ad ITV’s ...

The Azerion UK initiative is headed up by Irini Michail, formerly Hawk’s client development lead. She brings extensive client ...

While several global players are active in this space, no European solution has fully addressed the specific expectations of ...

Amazon’s Ad Business Earns $17bn in Q4 . Amazon’s advertising services earned USD$17.3bn (£13.9bn) in the final quarter of ...

Helmreich is an experienced leader and tech veteran with over 20 years in SaaS and tech-enabled services in marketing, media, ...

Gudgel has spent his entire career in the digital advertising space. He spent four years in leadership roles at Teads, where ...

Attekmi, an ad tech company, is about to release AdEx Enterprise, a new ad exchange platform for those partners who require ...

Industry studies have pointed to the increased effectiveness of attention. PwC published a report using Lumen Research data ...